Why buy an Axe-Fx if you're not searching for authenticity? Either way the point is that the quoted post seemed odd considering it's coming from an (ex-Fractal) engineer.
why would you buy an Axe-FX if you were searching for the most "authentic" tone?? That is where the Kemper comes into play, for the people who want an exact copy of the amp in a box. The AxeFX is a different product.
It sure sounds like that former ex-fractal engineer, who would know Cliff personally, knows that Cliff is just releasing new firmware with fancy names to generate hype. He even said it himself; firmware isnt "154460% more realer", its just different.