Gibson would sell more guitars if...

Discussion in 'Guitars in General' started by p.mo, May 9, 2019.

  1. metropolis74

    metropolis74 Member

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    [​IMG]
     
  2. Penguinchit

    Penguinchit Member

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    I think it's at least $500 too high. Fender's American Special line is $1049 for an excellent instrument. The Studio is an excellent instrument, but the labor differences don't seem like it would justify being valued that much higher.
     
  3. Dirty_Tones

    Dirty_Tones Member

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    So I have been told recently.
     
  4. metropolis_4

    metropolis_4 Member

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    Sort of... but most of the Elitist series were still Gibson models, not Epiphone.

    I think they should just let Epiphone be Epiphone.
     
  5. tiktok

    tiktok Supporting Member

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    Tone laminate.
     
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  6. JohnnyBGoode

    JohnnyBGoode Member

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    IMHO, their problem is that people who buy Gibaons usually go for the same models in the same finishes, and a lot of it is just a Les Paulin burst...
    So maybe they should limit the brand to what people like in the historic models and either:
    A. Make as many they can and lower the priced
    B. Turn into a boutique manufacturer for the Gibson line and try to promote a more modern line under a different brand name.
     
  7. tiktok

    tiktok Supporting Member

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    Well except for the ones made of Resonwood or with Richelite fingerboards, sure.
     
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  8. metropolis_4

    metropolis_4 Member

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    I think you could say that for most of Gibson's line
     
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  9. metropolis74

    metropolis74 Member

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    For all of those complaining about the Epiphone headstock shape: Newsflash they've been using that shape since the 1930's (someone correct me on the exact year)!

    Putting a Gibson headstock on a Casino would not make it a Casino anymore. It would now be a 330.

    I do admit though that the Epi headstock looks fugly to me on a Les Paul shape guitar.
     
  10. Frank Teng

    Frank Teng Member

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    In order to survive, Gibson needs to clearly answer the question if they are in Harley Davidson (collectible) market or a Toyota (tool) market.
     
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  11. ScratchyPot

    ScratchyPot Member

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    :dunno Gibson sells plenty of guitars. I hear they are even cutting back on the numbers so that quality controls can be a bit better.
     
  12. Oriondk

    Oriondk Member

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    My PRS SE was built in Indonesia. I was actually trying Epiphone Les Pauls, but there always seemed to be something wrong with them. The Indonesian PRS is a well made guitar and sounds great.
     
  13. sub rosa

    sub rosa Member

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    Gibson should remain a Made in USA brand, I think it's underestimated how much this part plays into the prestige of the product.

    Epiphone's been an "import brand" for almost 50 years, they clearly sell piles of them, heck they have their very own factory dedicated to just building this brand.
     
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  14. Codyyy

    Codyyy Member

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    They should make a mod shop like how Fender does. Basically the level in between regular production and custom shop.
     
  15. twoheadedboy

    twoheadedboy Member

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    The Casino has always been made of laminate.
     
    Last edited: May 9, 2019
  16. Penguinchit

    Penguinchit Member

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    I think I'm funny. I wish I could like my own posts. Will someone please like this so I can like vicariously through you?
     
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  17. biffoz

    biffoz Member

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    What's the weight of that beauty? I like the Epi headstock and would hate to have it Gibson-ized. Been pondering an Epi semi-hollow forever.
     
  18. MikeMcK

    MikeMcK Supporting Member

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    My view is that they tried the "lifestyle brand" thing about 10-15 years ago and they've come a long way back since then. Most of the Gibson ads I saw back then were in the Robb Report (no, I wasn't wealthy, but I flew a lot and they were always left on planes), Fortune magazine, etc. They were also doing a lot of product placement in movies, etc. and at the same time were pushing the glass cases so you could mount your Custom Shop Les Paul above the mantel and ensure that no one could ever touch it.

    I also recently remembered a friend who got a tour in Nashville as part of a job interview. He was told that they didn't really worry about setups for the race-car driver themed Custom Shop LPs because they were for collectors, not players. Thankfully, it seems like someone finally went, "hey wait... maybe we'd sell more guitars if we started building what our players want instead of what Henry wants." Hopefully they'll Phoenix their way out of the current situation.
     
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  19. Yamariv

    Yamariv Member

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    Never been a fan of Richlite that's for sure! Soo happy they got rid of that fake wood.. I do understand it's smooth and lasts but it's not wood so it bothers me..
     
  20. seward

    seward Member

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    I hadn't really thought about it, but since you mention it, I think being US-built is a pretty big part of their branding.
     

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