Gibson would sell more guitars if...

Jon Silberman

10Q Jerry & Dickey
Silver Supporting Member
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40,772
What's the weight of that beauty?
Much to my surprise, it's significantly heavier than my initial guess of 8 and 1/2 lbs. Either I'm getting stronger or the guitar balances exceptionally well on my shoulders. I'm pretty sure it must be the latter! (Seriously, I own another guitar that's within an ounce of the same weight as the LP and the other one feels so much heavier.)

 

biffoz

Member
Messages
1,833
Ok, that's probably the main reason I've avoided LP's in general. A herniated disc and some Chiropractic evaluation show my playing posture to be the culprit in a chronic way, so I've had to choose lighter axes since around 92.

No Les Paul's for me! Thanks for checking Ken.
 

steve_man

Member
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2,306
Gibson has priced themselves out of reach for most players. When your "entry level" LP Studio is $1400 or more, that's just silly talk.
 

captwillard

Member
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1,314
There are some nice epiphone and epiphone elite guitars that i wish they would sell in the US. The std epiphone stuff is nice, but I'm sure there are good and bad examples. I think selling imported Gibsons in place of epiphone isn't necessary.
 

jaguarillo68

Member
Messages
425
I like my Epiphone I like the big headstock I like the fact it doesnot look like a gibby. I like the fact that they cost less moolah. Leave my Epiphone alone! :) Please.
 

budglo58

Member
Messages
2,332
If..... people wanted more Gibson’s.

The used market has become saturated with guitars and to be honest , guitar driven music is not in the forefront anymore . Back a few years ago many of us purchased 335s at a low price because Gibson produced more of these guitars than there was demand for. I think they are trying to strike a balance between supply and demand as well as fairly priced. Otherwise the only ones who are buying them are those fueled by insatiable gas that gets a new one every couple of years or collectors who are mostly buying the high end stuff.

I think they are trying to avoid having those end of the year blow out sales to get rid of stock tbh.
 
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5,293
Can I just ask.... why should guitars sell more?

They already sell a shitload of them every year. Producing more of them than ever before. Why do we want them to pump out and sell more? I think guitars are doing fine. I'm not onboard this infinite growth model - there's only so much planet to safely exploit.
 

p.mo

Supporting Member
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1,370
Maybe. I remember seeing Epiphones with Gibson on the truss rod cover. Do you mean like that or just ditching the Epiphone altogether?
Epiphone models should be entry level priced a la Squier. Gibson could have diversified price points based on features, quality control, country of manufacturer, etc. Yes, just like Fender.... the market leader.
 

keenan

Member
Messages
578
Can I just ask.... why should guitars sell more?

They already sell a shitload of them every year. Producing more of them than ever before. Why do we want them to pump out and sell more? I think guitars are doing fine. I'm not onboard this infinite growth model - there's only so much planet to safely exploit.
I'm amazed they can still continue to move as many as they do, at the prices they do. There are so many [ranging from: crap, decent, good, great, amazing] Strats/ Teles/ LPs from the last 70 years floating around. Guitars get ruined, thrown away, etc at some kind of rate, but that's not even one for every thousand they keep pumping out.

That's the one ting with guitars, people who likes em has a lots of em, and if you aren't using it/ them, they tucks away real easy-like. Pianos, not so much (although you can use those as resonant picture frame stands I suppose.
 

jaguarillo68

Member
Messages
425
The Epiphone batwing headstock is my all time favorite. Then the explorer and firebird without the severe back angle. Put the batwing on a les paul! It's angled straight string pull yes! But it would piss off so many people. boo :eek:
 

wire-n-wood

Supporting Member
Messages
4,288
If Gibson changed the Epiphone name to Gibson they would sell a lot more guitars.

It would be an overseas-made Gibson. Ta-da!

Does anyone have any brand-desire for an Epiphone... maybe a "Casino?" But you'd take the Gibson CS-330 (C for China)!

I hope the new CEO does this. This has been the biggest no-brainer for at least a decade.
History doesn’t seem to agree with you. At least not in the US. There’s a reason why we have Honda and Acura, Nissan and Infinity, Toyota and Lexus, Fender and Squier.
You're both right. The Epiphone name has failed. Perhaps because it already meant something which got corrupted. So the name is despised in a way that Squire is not. I think they should relaunch with a new name for their second-tier product line. Because Epiphone is a millstone around the neck. Maybe unfair, as there are some decent guitars. But they should learn from what Yamaha is doing with the Revstar. Focus on a better Les Paul Special, rather than a worse Les Paul Standard.
 

SmartAlex

Member
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2,378
Have you ever heard of branding? Companies have brands and sub-brands that exist within their brand universe for good reason as they target different customer demographics.

Putting the Gibson name on a cheap Epiphone is like Ferrari putting their name on a cheap import. You lose brand equity and customer loyalty that way.

So no, it’s not a good idea. Actually pretty terrible if I’m being honest. Sorry.
 

Rockledge

Member
Messages
5,557
They would sell more guitars if they learned how to make them better from the Chinese and quit trying to get rich on each instrument sold.
Why would anyone pay thousands of dollars for something they can get that does the job just as well or in many cases better for hundreds?
 

Rockledge

Member
Messages
5,557
They would sell more guitars if they learned how to make them better from the Chinese and quit trying to get rich on each instrument sold.
Why would anyone pay thousands of dollars for something they can get that does the job just as well or in many cases better for hundreds?
 




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