I've always been somewhat fascinated with H&K. My first experience with them was about 15 years ago when I purchased their Access pre amp. This was,( and by some accounts still is), one of the most versatile best sounding pre amps ever made. At $1700.00 to $2000.00 new it damn well should have been. Even though it was such a popular unit HK halted production after about 5 years. According to HKs tech Larry, Access production involved a lot of hand wiring and they couldn't charge enough $ for them to be profitable. Fast forward to the late 90s. I followed the Zentera for a couple of years before they started production on them. It looked as if they had another Access quality unit in R&D and I was ready to see just how good a modeler it would be. As anticipated it was a ground breaking amp but the price... OMG! At close to $3000.00 I wondered how the hell they were going to compete with Line6. As we all know they aren't competing with Line6. I'm surprised that the Zen has had as long of a run as it's had. Especially since they Increased the price of the Zen by $1000.00 a couple years ago. So you're asking, what's the point of this thread? My take is, (that at times), HK has thown marketing considerations to the wind and poured a lot of money into making some incredible products. This a very cool concept when you think about it. The uncool part is that most potential buyers can't afford the "good stuff" and HK has yet to really penetrate the US market because of it. I'd be interested to hear anyone elses opinion of HK's seemingly unusual approach as a company.