Trogly and his business model

Discussion in 'Guitars in General' started by Hammers and chords, Feb 19, 2020.

  1. Hammers and chords

    Hammers and chords Supporting Member

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    Hi, just thought I'd start a discussion. I don't know if I like or dislike the business model... and I like the guy and his videos (somewhat).

    For those who don't know, Trogly has a YouTube channel where he "reviews" guitars that he had purchased. Usually the guitars are purchased at a discount on Reverb (the recent Reverb thread here made me think about it) or CL or FB or even new from retailers, and then he reviews the guitars (takes them apart, etc) and then posts them on Reverb again. He clearly posts the guitars at a higher price for a profit.

    That is just buying and selling... so it isn't really a big issue, but the more I think about it... he clearly buys a LOT of guitars and then flips them after her makes a profit off his YouTube channel. In addition, he has the natural sponsored materials, etc which he also makes $$ on... my question is about the fact that he likely scoops up guitars for flipping. Again, not really illegal or anything, but as a regular guy looking for a guitar it kinda blows to have guitars bought for the sole purpose of flipping (oh, and he uses his YT channel to advertise the guitars for sale on Reverb too).

    To be sure, he seems trustworthy and honest. Maybe I'm just jealous of his buying and selling strategy and wish I had thought of it... LOL. I always get irked when I watch one of his videos and he talks about wanting to "document" a specific guitar, like he's doing real research or something.

    LOL. Ok, carry on

    EDIT - removed "slimey" as that was probably too harsh.
     
    Last edited: Feb 19, 2020
  2. LPTyler

    LPTyler Member

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    I don’t know what’s slimy about it. He buys guitars he can get at a low price, does a bunch of work making videos and then makes a profit. What a cool way to make a living. Buy low and sell high, it’s the business model in many industries. He is honest about that it is for profit, and there is risk is buying expensive guitars and hoping he can flip them.
     
  3. TimH

    TimH Member

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    Are you pissed when a retail shop offers under market value for a trade or purchase and then flips it?

    Free market economy. Just because he doesn’t have a storefront (who needs one in the digital age) doesn’t mean he can’t buy and sell for profit.
     
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  4. Brad8008135

    Brad8008135 Member

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    There's still room for you to start a channel doing the same thing. Scott Grove has been doing it for years; buy a guitar, extol the virtues, sell on eBay.

    That Trogly is guitar porn; I think he's doing us all a service while making money for himself. That's a win/win for all of us.
     
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  5. 27sauce

    27sauce Member

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    You are free to do the same thing. He’s added value to the process. You can, too.

    Work, effort...leads to rewards.
     
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  6. Hammers and chords

    Hammers and chords Supporting Member

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    Yeah, I know... he is very honest about it... just hate flipping for the sake of flipping. Although, I will admit he does add some value after the fact with the videos.
     
  7. 8nthatK

    8nthatK Supporting Member

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    Anyone who wants to buy a guitar to ‘flip’, more power to them.

    I don’t understand why that would be considered a negative.
     
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  8. Hammers and chords

    Hammers and chords Supporting Member

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    I guess I come from the POV... a player wanted to buy the guitar to actually play and keep and can't because someone swoops in and buys it only to re-list it for $300 more.
     
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  9. 27sauce

    27sauce Member

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    Why couldn’t the player swoop in and buy it to play it?
     
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  10. webs

    webs Supporting Member

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    I don't see anything he's doing, specifically, as an issue, and it's probably not fair to single him out as an example of a problem. But I can sympathize with the feeling that everything is being monetized to an uncomfortable extent. YouTube channels about gear are almost all advertisements in some form or other and it's hard to parse genuine helpfulness from well engineered profiteering. It's a bummer that marketing appears to be valued more than skill or knowledge.

    People will show up and explain that a free market exists, as if it were a revelation that settles the matter of preference or ethical concern. I think they're largely missing the point. It's not necessarily wrong to seek a profit but it's also not wrong to wonder if there's a way to encourage people to react to motivations beyond a dollar. The free market creates perverse incentives and it's great when communities form social resistance to them. We've got threads on this forum all the time about slimy business practices and they're not typically dismissed as "free market, no complaints allowed." So there's examples of social preferences beyond legality and profit.
     
  11. 27sauce

    27sauce Member

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    Should we look at every guitar available on reverb/eBay as a guitar Trogly passed on?
     
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  12. CanserDYI

    CanserDYI Member

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    Yeah Trogly is pretty local to me and super proud to be his subscriber. He's knowledgable, extremely friendly, helps people out find great deals on different gear, and genuinely attempts to put out informative, relatable videos.

    I find nothing scummy about buying and selling gear for a profit, and if you even watch the show, he throws in a pretty decent set up and clean up of the vintage instrument.
     
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  13. Bolt VanderHuge

    Bolt VanderHuge Member

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    I buy guitars on reverb, poop in the control cavity, then re-sell them on reverb.

    I got nothing else. That's just my business model. :dunno
     
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  14. Hammers and chords

    Hammers and chords Supporting Member

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    Of course someone could come in an buy it prior to the "flipper" - I'm only pointing out that a guitar that was $700 and is bought by someone who re-posts at $1000 2 weeks later feels slightly "off to me". If you like paying an extra $300 for a guitar because you viewed the listing 2 weeks too late, that's fine.
     
  15. Jerrod

    Jerrod Silver Supporting Member

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    :facepalm

    Oh, good. Another "flipping" thread.
     
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  16. michael patrick

    michael patrick Supporting Member

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    OMG, someone is buying guitars and selling them at a profit?
     
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  17. 27sauce

    27sauce Member

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    Me seeing the listing 2 weeks too late had nothing to do with Trogly. That’s all on me.

    I get good deals on stuff from time to time, and never once have I considered it was because Trogly hadn’t gotten to it first. It’s a big world out there. Get some space between you two.
     
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  18. sub rosa

    sub rosa Member

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    I generally like his videos, many that I've seen have zoned in on relatively unique models and dug into them a little.

    If he's buying at one price and selling at another, more power to him. Really, there are easier ways to make a buck so if he's enjoying himself, and making a living in the process, that's a great place in life to be.
     
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  19. nac

    nac Supporting Member

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    I have no problems with him or his business model. More power to him. I don't necessarily share his taste in guitars though.
     
    LPTyler likes this.
  20. Hammers and chords

    Hammers and chords Supporting Member

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    Perhaps I'm in the minority here, and that's fine. Like I said, I don't have a huge issue with it - just seemed like a unique business model and I wasn't entirely sure how I felt about it.

    I do think many of you may be giving him a pass because he is a little geeky and seems like a nice guy. If a douchy guy was doing this I think people might think a little differently.
     

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